·9 min read
The 15-Day Rule
The simple framework that separates people who send thoughtful gifts from people who panic-buy at 9 PM. Fifteen business days. That's the whole thing.
By Phillip BrooksRead →
The Blog
Opinions, frameworks,
and the occasional gift guide.
Writing about gifting, attention, and the systems that make thoughtfulness possible. From Sunbrd — technically thoughtful software.
- ·8 min read
In Defense of the Gift Card
The gift card has an image problem. It's mostly deserved. But a good one — and there is such a thing — might be the most underrated gift in your arsenal.
By Phillip BrooksRead →
- ·7 min read
You're Not a Bad Person, Your Reminder System Is
Why the people who always remember birthdays aren't better than you. They just have better infrastructure.
By Phillip BrooksRead →